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Making It Big As
A Freelance:
Five Top Tips
Making it as a freelance is not
easy, especially if you haven't been published before. However,
with a bit of persistence you can be successful. Here are a few
tips to get you started.
1. Ideally, you should know how
to structure a news story or feature article. With news, you'll
need to include the who, what, where, why, when and how of the
story. With features, you'll need to flesh the story out a bit
and tell it in an interesting way that's appropriate for the
readers you're trying to reach. After all, you'd write very
different stories for the New York Times and the Surfing Times,
wouldn't you?
2. Freelancing is not an excuse
to have lots of snack breaks. Treat it like a job. Set some time
aside each day to look at newspapers and magazines, look at job
sites and, most importantly, do some writing. Keep copies of
your articles, of correspondence (whether email or snail mail)
and of all relevant bills so you can claim any tax relief or
expenses due to you. Make sure you have the right equipment:
telephone and mobile phone; PC or laptop; a dictaphone or other
recorder; a printer and a scanner.
3. Ideas are your bread and
butter: keep having them. Have you got any interests, hobbies or
obsessions? Has anything unusual happened to your friends or
members of your family? These are all good starting points for
articles.
4. So how do you get an editor to
give you a try? Look for work in new magazines that don't have
established links with freelancers. They are more likely to give
new writers a chance. Read the magazine or paper to see what
kinds of articles they publish and suggest material that you
think might be appropriate. Look in the archives to make sure
your idea hasn't been published before and then send a query to
the editor (by email or snail mail depending on his or her
preference). Do a bit of legwork (by phone) and find out the
editor's name so you can address your query to the right person.
5. Your query should lead the
editor into your story. My advice is to write the lead and then
say how you would develop the story. Remember to include any
information about specialist sources you may have access to or
areas of expertise. This will help to convince the editor that
you are serious. However, don't give away so much of your
material that the editor can commission someone else to do it.
Think of the extras you can provide - sending photos and
material for sidebars will make the editor's life easier. Once
you've got that commission, be professional and deliver on time.
If you let an editor down once, you won't be hired again.
Finally, if you want to get paid
on time, find out who's responsible for paying you (it may be an
accounting department rather than the editor) so you can send
your invoice in as soon as the work is delivered. Try to get the
details of the commission in writing. If the editor won't send
you a letter, then you send one confirming the agreement you've
made. That way, you'll have some comeback if there's a query
later.
If you do all this, there's a
good chance that an editor will give you a try. A final word of
advice, though; if your article is good enough to go in the
magazine, it's good enough for an editor to pay you. Don't work
for nothing unless it's absolutely unavoidable.
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